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Laughing Man Coffee

Coffee · 1 location · NYC: Tribeca

Hugh Jackman's Tribeca coffee shop looks founder-run, and it still is: co-founder David Steingard runs it day-to-day. The trademark was sold to Keurig in 2014, but in 2021 it passed to a company registered at the café's own address.

Founder-run

The Big Picture

Solid Record

David Steingard, who co-founded Laughing Man in 2011, still runs its one Tribeca café day to day and led its 2024 move into franchising. The trademark, sold to Keurig in 2014, passed in 2021 to a company at the café's address, and Keurig now lists Laughing Man as a licensed brand. The person accountable for the café is still its co-founder.

The Dirty Details

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Company data last updated September 2026

How does one person build and research all this? They don't: here's how it actually works. Verdicts are our opinions, based on the public sources cited above as of September 2026. Spotted something off? or learn more.