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Pure Green

Juice bar and smoothie franchise · 83+ locations · NYC, Chicago, South Florida, Dallas, Houston, Baltimore, Washington DC, and 24 states

A fast-growing juice bar franchise with 75-plus storefronts across two dozen states and no venture or private equity firm behind it. Founder Ross Franklin holds every voting share, and the outside money came from crowdfunding investors who got no vote.

Investor-backedDisplacement RiskFounder-runFranchise

The Big Picture

Solid Record

Founder Ross Franklin held 100% of Pure Green’s voting stock as of its June 2023 SEC offering statement, and the roughly $1.5 million the company has raised came in as non-voting crowdfunding agreements rather than from any fund. Most of its stores are owned by franchisees who put up their own capital, so growth answers to operators who bought in. Its sourcing and sustainability claims are the weaker half: published in detail, verified by nobody, with no named suppliers, no audit and no third-party certification.

The Dirty Details

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Company data last updated September 2026

How does one person build and research all this? They don't: here's how it actually works. Verdicts are our opinions, based on the public sources cited above as of September 2026. Spotted something off? or learn more.