Smashy
Dining · 2+ locations · NYC, Budapest
A cheap Union Square burger counter, live-linked by video to its Budapest twin. No fund or institutional investor holds a stake. But the founder sold the brand in 2024 to the Hungarian group behind Simon's Burger, and now runs it for them.
The Big Picture
Smashy's founder sold the brand to a larger Hungarian chain at the end of 2024 and stayed on to run it, and no fund or institutional investor sits behind any part of that arrangement. As a two-storefront operation barely a year into the US market, it has almost no public labor, environmental or sourcing record yet. That leaves ownership as the thing to weigh, and it points to Budapest — two brothers who own the chain outright and answer to no investor.
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Explore all diningCompany data last updated August 2026
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