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Pure Barre

Barre fitness franchise chain · 624+ locations · US, Canada

Pure Barre is a 624-studio barre franchise owned by Xponential Fitness. Its corporate parent paid $21M in 2026 settlements, including the largest ever under New York's Franchise Sales Act, over claims it misled the local owners who run its studios.

Investor-backedDisplacement RiskFranchise

The Big Picture

Significant Concerns

Pure Barre belongs to Xponential Fitness, which paid a $17 million FTC settlement in March 2026 over claims it misrepresented costs and timelines to franchise buyers, plus $3.97 million to New York in the largest settlement ever under the state's Franchise Sales Act. The 624 studios are owned by local franchisees — the local owners at the center of those settlements — while founder Carrie Rezabek Dorr is long gone. The brand answers to a NYSE conglomerate with federal and state settlements over claims it misled its own operators.

Let's Get Critical

Local ownership
1/10
Founder involvement
1/10
Worker pay & benefits
6/10
Environmental impact
6/10
Sourcing & labor
6/10

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Company data last updated July 2026

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