PureGym logo
PureGym

Fitness · 56+ locations · NYC, NJ + converting former Blink locations

PureGym is the UK budget-gym giant that bought Blink Fitness out of bankruptcy for $121M. It erased the Blink brand from its own storefronts. The site now just redirects to PureGym.

Investor-backedDisplacement Risk

The Big Picture

Significant Concerns

PureGym's US business is what's left of Blink Fitness — the budget chain Equinox built and bankrupted — bought for $121 million at a bankruptcy auction by a UK giant owned by Leonard Green & Partners and KKR. The Blink brand has been erased, its website now redirecting to PureGym's. Members' dues flow to two of the world's largest PE firms, with a 65% first-year earnings jump funding further expansion.

Let's Get Critical

Local ownership
1/10
Founder involvement
1/10
Worker pay & benefits
5/10
Environmental impact
4/10
Sourcing & labor
6/10

Tap to see why these scores

Make a New Choice

Chelsea Piersview
Life Timeview
Explore all fitness

Keep Discovering

Company data last updated July 2026

How does one person build and research all this? They don't: here's how it actually works. Verdicts are our opinions, based on the public sources cited above as of July 2026. Spotted something off? or learn more.