Rag & Bone
Luxury clothing brand · 82+ locations · US, UK
Rag & Bone is the NYC denim label that sold for a fraction of one year's revenue in 2024. Neither founder runs it anymore. It now answers to Guess? and a trademark-licensing firm, chaired by a Theory founder.
The Big Picture
Rag & bone sold for $56.5 million plus an earnout in April 2024 — a fraction of its roughly $250 million in annual revenue — to Guess? and brand-licensing firm WHP Global. Neither founder runs it: one keeps a board seat, the other is long gone, and a Theory founder chairs it for the new owners. The brand answers to a parent that was taken private in January 2026 and to an IP joint venture, with no sustainability commitments published since the sale.
The Dirty Details
What do these scores mean? Learn more.
Make a New Choice
Company data last updated July 2026
How does one person build and research all this? They don't: here's how it actually works. Verdicts are our opinions, based on the public sources cited above as of July 2026. Spotted something off? or learn more.