This Bowl
Fast casual grain bowl restaurant · 4+ locations · New York City
This Bowl (Fishbowl) is an Australian-founded grain bowl brand that launched in NYC in 2024. It's raised $27M from investors and is scouting further US cities: friendly in format, but institutional in backing and intent.
The Big Picture
This Bowl (Fishbowl) has raised AU$27.2M from Stripes, Revery Group, and Yendys Capital and plans to expand from NYC to Miami, Boston, Philadelphia, San Francisco, and LA. The founders are Australian-based and the US brand launched only in April 2024. Friendly in format but institutional in backing and intent.
The Dirty Details
Ownership
StripesGrowth Equity
Stripes is a New York growth-equity firm founded in 2008 by Ken Fox, investing in consumer brands and software companies: its portfolio spans OpenAI, A24, Monday.com, and Vuori alongside the food brands Ferret tracks. The firm typically takes minority growth stakes, though it has taken majority control in some cases.
Assets under management: $7B (2025)
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Company data last updated July 2026
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