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Paris Baguette

Dining · 4000+ locations · South Korea (nationwide); also across the US (led by California, New York, and New Jersey), Canada, France, the UK, and Southeast Asia

Paris Baguette reads as a French neighborhood bakery. It's the US arm of SPC Group, a Korean conglomerate its founding family controls. In 2023 it paid $2.7 million to settle New York City fair-scheduling claims covering more than 1,500 workers.

Displacement RiskFounder-runFranchise

The Big Picture

Red Flag

Paris Baguette is a franchised chain of more than 4,000 bakeries owned by South Korea's SPC Group, where the founding Hur family still holds control and is now passing it to a third generation. Its labor record is the problem: a $2.7 million settlement with New York City over fair-scheduling claims covering every location in the city, a federal overtime investigation that recovered back wages from a California franchisee, and a 2017 Korean government order to directly hire 5,378 bakers it had been employing through contractors. Franchisees supply the local capital, but the standards those workers are scheduled and paid under are set by a Seoul conglomerate.

Let's Get Critical

Local ownership
6/10
Founder involvement
7/10
Worker pay & benefits
2/10
Environmental impact
5/10
Sourcing & labor
3/10

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Company data last updated August 2026

How does one person build and research all this? They don't: here's how it actually works. Verdicts are our opinions, based on the public sources cited above as of August 2026. Spotted something off? or learn more.